Max Willens

Publishing in the Platform Era

‘It definitely limits our options’: Under AB 5, publishers and freelancers see costs rise

Publishing in the Platform Era

How CollegeHumor lost its early lead

The Rundown: In the media unionization wave, the stakes are rising

Subscriptions

As publishers pivot to paid, newsrooms focus more on sales

Slacktivism: Slack has become the connective tissue in media unionization efforts

Content & Commerce

Meredith mines data across its sites for new contextual ad-targeting tool

Reporters wanted: Local news has a talent crisis

Publishing in the Platform Era

New fronts will open in the media union wars in 2020

Beyond Ads

Gambling will overwhelm sports media in 2020

Beyond Ads

Time’s new invite-only membership program will cost up to $20,000 a year

Subscriptions

News publishers adopt ‘show don’t tell’ for marketing subscriptions

Content & Commerce

Publishers look for commerce content attribution to move beyond last click

Subscriptions

How The Boston Globe invented #SubscribeSunday