Max Willens

Platforms Reporter

max@digiday.com

Modern Newsroom

‘Corporate drama almost every day’: Behind strong sales, deep discontent at Good and Upworthy

by Max Willens
Content & Commerce

What PopSugar learned from selling products through text messages

by Max Willens
Subscriptions

How Chernin Group’s The Action Network plans to capitalize on sports betting

by Max Willens
The Programmatic Publisher

Quartz redesigns to improve speed, time on site

by Max Willens
Vertical Media

USA Today targets entrepreneurs with USA & Main

by Max Willens
Video Anywhere

Aiming for TV dollars, digital publishers adopt Nielsen’s Digital Content Ratings

by Max Willens
Member Exclusive

Media companies looking to sell face unfavorable conditions

by Max Willens
Subscriptions

How the Star Tribune got to 55,000 digital subscribers

by Max Willens
Content & Commerce

‘Reporting is a struggle’: To grow commerce revenue, publishers have spend time, money to manage the data

by Max Willens
Beyond Ads

BuzzFeed ditches native, goes all programmatic with BuzzFeed News

by Max Willens

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