Mark Weiss

mark@digiday.com

Digiday Research: Over half of publishers see the majority of ad revenue from programmatic

by Mark Weiss
Digiday Research: Brands plan to take various marketing functions in-house in 2019

by Mark Weiss
Digiday Research: Publishers will boost spending on ad tech in 2019

by Mark Weiss
Digiday Research: Five key trends that will shape media and marketing in 2019

by Mark Weiss
Digiday Research: Publishers will fight for programmatic talent in 2019

by Mark Weiss
Digiday Research: Marketers are steering clear of political issues

by Mark Weiss
Digiday Research: Media buyers will increase video ad spending in 2019

by Mark Weiss
Digiday Research: Media buyers will grow spending in private marketplaces over open exchanges

by Mark Weiss
Digiday Research: Improving data quality is the top goal for marketers in 2019

by Mark Weiss
Digiday Research: 43 percent of media buyers say they avoid news content

by Mark Weiss
Digiday Research: Pricing pressure remains publishers’ greatest programmatic ad concern

by Mark Weiss
Digiday Research: Media buyers grapple with multiple transparency challenges

by Mark Weiss
Digiday Research: Publishers estimate their ad-tech tax at around 20 percent

by Mark Weiss

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