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Kristina Monllos
Kristina Monllos
Agency Culture
‘It shifts the power dynamic’: Faced with harassment, women are leaving agencies to go freelance
Retail Revolution
‘Cultural mismatch’: Agencies are having trouble working with DTC brands
Marketing on Platforms
In shift to digital video and OTT, Fanta isn’t spending ad dollars on TV this year
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‘They’re selling themselves more than ever’: Why production companies are feeling the squeeze
Marketing on Platforms
How Anheuser-Busch is marketing hard seltzer beyond the summer
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Why DTC sneaker brand Vessi isn’t spending on marketing right now
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Why DTC men’s athleisure Legends Brand is spending less on Instagram marketing
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Digiday Research: Why the brand-agency relationship is getting increasingly worse, in 5 charts
Marketing on Platforms
Eos is quadrupling its media budget to overhaul the brand and reintroduce it to consumers
Marketing
‘A growing ecosystem’: With new partner directory, Amazon signals maturity of its ad business
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‘I have to fight to do my job’: Confessions of a copywriter
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