Kimeko McCoy

Kimeko McCoy

Content & Commerce

‘We looked to digital’: How a regional grocery chain is using Facebook live shopping to get in front of more online shoppers
Marketing

Predictions versus realities: Digiday takes a look back at 2021
Marketing on Platforms

‘A future-proofed way to reach people’: Why Hydrow rowing company is rethinking its media mix with OOH and video
Agency Culture

‘This is our time to dance’: How agencies are celebrating the holidays in a new wave of the pandemic
Agency Culture

Those with painful menstrual cycles find solace in seeking private relief while working from home
Agency Culture

‘We need to get past talking about pronouns in bathrooms’: How Publicis Groupe is making a more gender-inclusive workplace
Marketing on Platforms

How Duolingo is using its ‘unhinged content’ with Duo the Owl to make people laugh on TikTok
Marketing on Platforms

‘How do we start to turn this brand around’: Why Edible Arrangements is changing its media mix for brand awareness
Marketing

‘A historic push for the brand’: How Vivid Seats is using video to diversify its media mix
Marketing

‘There was nowhere to air it’: Why a CBD brand is leveraging digital video as part of its ad strategy
The Confessions

‘Recognizing the differences between us’: Confessions of a communications professional on lagging intersectionality
Member Exclusive

Marketing Briefing: Disappointing Black Friday sales leaves advertisers questioning their strategies and future retail holidays
Marketing on Platforms

‘Looking to grow with it’: How TikTok is becoming a staple in Dr. Squatch’s social spend

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