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jim cooper
jcooper@digiday.com
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Digiday+ Research: Agencies execs see more long-term value in the metaverse than blockchain
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Digiday+ Research: Agency, publisher return-to-work plans trending away from full-time office presence
Brands in Culture
At CES 2022, Beauty brands begin to step into the metaverse
Brands in Culture
With CES Debut, L’Oréal seeks to reinvent hair-dye application with the Colorsonic at-home device
Gaming & Esports
‘Beauty is a brand new space’: OPI teams up with Xbox for global nail polish collab
Retail Revolution
Pokemon Go-style Flickplay is here to bring digital collectibles to retailers
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Business of TV Forum Recap: 2021 will be the year of CTV and flexible and transparent video media buying
Modern Newsroom
Digiday welcomes Michael Bürgi as newest senior editor
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Media Buying Briefing: Crossmedia founder Asghar on how the holding companies subverted media planning – and how he’s fighting back
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Media Buying Briefing: Why AI is steadily finding its place in agency land
Brands in Culture
Why new agencies are trying to capitalize on the online gaming boom
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Media Buying Briefing: Mediabrands CEO Daryl Lee discusses the soul of the media agency business
Future of Work
Coronavirus pandemic has more employers experimenting with four-day work week
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