jim cooper

jcooper@digiday.com

Brands in Culture

U.S. retail and fashion brands are cautiously optimistic about Biden’s ‘Buy American’ plan

by Danny Parisi
Agency Culture

Media Buying Briefing: Is Super Bowl LV on third and long, trailing in the game?

by Michael Bürgi
Agency Culture

Media Buying Briefing: Four trends that will shape the agency business in 2021

by Michael Bürgi
Coronavirus Fallout

The end of the waiting game

by jim cooper
Marketing

The end of the Series A: While tech financing booms, DTC brands face a new reality

by Cale Guthrie Weissman
Coronavirus Fallout

Goodbye to blowouts: The U.S. market for hair tool and appliance brands declined in 2020

by Liz Flora
Retail Revolution

How Authentic Brands Group has positioned itself as the 2020 repo man

by Cale Guthrie Weissman
The Confessions

‘No is not an option’: Confessions of a sales executive

by jim cooper
Brands in Culture

What happened to beauty’s on-the-go wipes brands in 2020?

by Emma Sandler
Retail Revolution

How Walmart became an integral part of the DTC playbook

by Gabriela Barkho
Brands in Culture

How China’s swift recovery boosted it to fashion capital status

by Danny Parisi
Marketing on Platforms

How Roblox is paving the way for a new era of branded gaming

by Michael Waters
Marketing on TikTok

Retailers are pushing their employees to become TikTok influencers

by Michael Waters

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