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Retail Revolution
Inside Heineken’s first e-commerce push in the US
Marketing on Platforms
Pivot to traditional: Direct-to-consumer brands sour on Facebook ads
Marketing on Platforms
Inside Wonderful Agency, The Wonderful Co.’s in-house shop
Future of TV
Amazon has become an important distributor for over-the-top networks
Marketing on Platforms
Musical.ly is quietly starting another big advertising push
Data Regulation
Don’t forget about ad blocking: Lost revenue to UK publishers rises to £630,000 a year
Marketing on Platforms
Instagram runs problematic ads but avoids scrutiny
Agency Culture
‘Big agencies are more mechanical’: Why Popchips is trading its big agency for a small one
Subscriptions
The pivot to paid leads to talent squeeze at publishers
Data Regulation
The Washington Post puts a price on data privacy in its GDPR response — and tests requirements
Marketing on Platforms
‘Home run for us’: Inside Chase’s in-house agency
Marketing on Platforms
Marketers’ newest shiny toy: GIF stickers
Subscriptions
The Telegraph bets on sports to grow subscribers
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