Aditi Sangal

Aditi Sangal

Beyond Ads

Spirited Media’s Jim Brady: Growing audience through display advertising is ‘not natural’
Beyond Ads

Quartz’s Kevin Delaney: Advertising is still a great business model for news
Publishing in the Platform Era

Turner’s Howard Shimmel: Facebook’s not competing with TV
Publishing in the Platform Era

Business Insider’s Henry Blodget: ‘We don’t want to aim for reach growth anymore’
Publishing in the Platform Era

ABC News’ Colby Smith: Follow the audience to grow digital, social reach
Marketing

IBM: Having an in-house agency paid off for us
Beyond Ads

The Onion’s Mike McAvoy: ‘There’s no money in news feed video’
Marketing

How Reebok pulled off the ‘Nevertheless, she persisted’ T-shirt campaign
Content & Commerce

NBCUniversal’s Alison Tarrant: ‘The value proposition model has changed’
Content & Commerce

CMG’s Sally Mueller on content becoming commerce
Publishing in the Platform Era

Conde Nast’s Croi McNamara: ‘We’re big YouTube believers’
The Programmatic Marketer

Dell’s Ana Villegas: ‘Your investment is first going to go up before it goes down’ with programmatic
Beyond Ads

USA Today Network’s Kevin Gentzel: Advertisers have duopoly ‘fatigue’

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