The Digiday Brand Summit
The Digiday Brand Summit

Connecting marketing leaders with peers, case studies and practical tips. Learn more and reserve your spot to join us from Jan. 27-29.

REGISTER
Apply to join the Digiday Research Panel
Apply to join the Digiday Research Panel

In exchange for participating in short, anonymous surveys, participants receive special access to industry research and analysis from Digiday.

APPLY NOW
more from Modern Retail
thumb
Sponsored
Shoppable video is filling a physical retail void

With the physical and social aspects of shopping stripped away due to various lockdown restrictions around the globe, shoppable social media is poised to fill the void.  In a recent example, Instagram launched its Reels and Shop tab for users to connect with brands and creators — and to discover products. The social media platform will […]

thumb
Sponsored
Shoppable video is filling a physical retail void

With the physical and social aspects of shopping stripped away due to various lockdown restrictions around the globe, shoppable social media is poised to fill the void.  In a recent example, Instagram launched its Reels and Shop tab for users to connect with brands and creators — and to discover products. The social media platform will […]

more from Glossy
thumb
Fashion
Inside the marketing strategy that fueled StockX’s international growth

According to StockX CMO Deena Bahri, international growth was a goal of 2020, but the non-U.S. market is going to be even more important this year. In 2020, the company’s overall sales grew by more than 100%, but growth outside the U.S. was more than double that rate. International sales, which include sales to buyers or by sellers based outside the U.S., now account for more than 30% of all StockX sales.

thumb
Fashion
Inside the marketing strategy that fueled StockX’s international growth

According to StockX CMO Deena Bahri, international growth was a goal of 2020, but the non-U.S. market is going to be even more important this year. In 2020, the company’s overall sales grew by more than 100%, but growth outside the U.S. was more than double that rate. International sales, which include sales to buyers or by sellers based outside the U.S., now account for more than 30% of all StockX sales.