Future of Marketing Briefing: A war, an oil spike and an ad market that can’t see what comes next

Media Briefing: In the AI era, subscribers are the real prize — and the Telegraph proves it

Future of TV Briefing: OpenX adds attention targeting for CTV ads backed by TVision

Layoffs hit LADbible Group’s social video team amid slower user-generated content growth

Social-first publisher LADbible is in the middle of a second round of layoffs to its social video team, having suffered massive drop-off in Facebook video engagement.

AI surfacing is messy: Data shows publisher visibility and traffic often misalign

Reports tracking publishers in AI chatbots abound but conflicting rankings and uneven referral traffic reveal the murkiness of AI visibility.

GEO hype busted: How it differs (and how it doesn’t) from SEO

GEO is flooding media execs’ inboxes. But SEO veterans say these AI visibility services may not be as revolutionary as they seem.

Best Buy wants to be the hub for AI-powered hardware like glasses, laptops

The tech retailer is looking for growth, as its revenue was essentially flat this past fiscal year from the year before, at almost $42 billion.

The in-house entertainment studio is having its social media team moment

Brands are becoming media companies (again). This time they mean it.

TikTok after the legal fight and why it’s coming for Meta’s ad dollars

With legal issues behind it, TikTok is stepping up marketing and making a stronger play for Meta’s ad budgets.

Future of TV Briefing: OpenX adds attention targeting for CTV ads backed by TVision

This week’s Future of TV Briefing looks at a new ad targeting option for CTV advertisers wary of people staring at their phones while an ad airs.

Long-form creators eye taking over TVs – and chasing bigger brand budgets

Long-form episodic creator content is drawing in large numbers of highly engaged viewers, but ad budges are lagging behind. We explore why.

Future of TV Briefing: How Paramount’s and Warner Bros. Discovery’s ad tech stacks stack up

This week’s Future of TV Briefing breaks down Paramount’s and Warner Bros. Discovery’s ad tech stacks now that the companies seem set (finally) to combine.

OpenAI is building the ad tech stack it’s currently borrowing

Tech companies don’t build out an internal ads org – let alone pay up to $385,000 to do it – if they’re planning to rely on outside vendors forever.

Media Buying Briefing: Overheard at DMBS Spring 2026: AI from the top to the bottom of agencies

The Town Halls revealed the most about the challenges and solutions media agencies face with integrating AI systems and processes into workflows

The Rundown: Ad tech’s performance in 2025 was overshadowed by AI concerns and Big Tech

Despite revenue increases, the markets were brutal but reports over talks with OpenAI proved later upside.

Digiday+ Research: Brand marketing will be the priority in 2026, after revenues fell short of expectations

Digiday+ Research: Dow Jones, Business Insider and other publishers on AI-driven search

Digiday+ Research: How publishers from Dow Jones and Business Insider to People Inc. are approaching AI in 2026

OpenAI’s ad push begins, and The Knot is co-piloting

‘An ethics issue’: Why some creators are re-auditing their brand deals after Hootsuite-ICE controversy

ChatGPT enters the ad game. Now what?

Digiday+ Research: The marketer’s guide to AI applications, agentic AI, AI search and GEO/AEO in 2026

Digiday+ Research roundup: Gen Z news consumption and diversification in the DSP space were 2025’s top trends

Digiday+ Research: Publishers’ growing focus on video doesn’t translate to social platforms