Publishing in the Platform Era
Audiences consume most of their content across their favorite platforms. The question for publishers is where to put their content — and how much of it to put there — as platforms come between them and their audiences.
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Opinion: Media’s going horizontal, and that’s a big deal
March 3, 2017 • 5 min read -
Facebook’s latest video shift irks news publishers
March 2, 2017 • 4 min read -
Time Inc. is hungry for social food videos, too
March 2, 2017 • 3 min read -
Playing catch-up, Condé Nast navigates a tricky digital evolution
March 2, 2017 • 7 min read -
Facebook wants longer videos, but takes away key view metric
February 24, 2017 • 3 min read -
How About.com is trying to keep fly-by visitors on its new home site
February 22, 2017 • 3 min read -
Inside Forbes’ lean approach to creating stories for social media
February 20, 2017 • 3 min read -
How platforms get publishers to play the access game
February 15, 2017 • 5 min read -
‘Beyond just impressions’: Inside Goal’s first sponsored Facebook Live TV series
February 14, 2017 • 4 min read -
How The Economist turns social visitors into subscribers
February 14, 2017 • 4 min read -
How The Washington Post plans to break news on Snapchat
February 13, 2017 • 3 min read -
Bright spot for Twitter: Publishers are seeing video views jump
February 10, 2017 • 5 min read