Subscribe | Login

Reader

Digiday+ Member Subscribe Now
Digiday+ homepage
FAQ
Account Overview
Logout

News Digiday + Podcasts Events Awards

News
Digiday +
Podcasts
Events
Awards

Hot Topics

The Programmatic Publisher
The Programmatic Marketer
Marketing on Platforms
Life Beyond the Cookie
Brands in Culture
Gaming & Esports
Modern Newsroom
All Topics

Login Subscribe

My Account Logout

Special Projects
Digiday+ Research
WTF Series
Newsletters

In Graphic Detail: What to expect in media in 2026

Media
Marketing
Media Buying
Future of TV

Special Projects
Digiday+ Research
WTF Series
Newsletters

The Creator Economy

Marketers are increasingly turning to Instagram, Snapchat and YouTube stars to get through to audiences.

The Creator Economy

In Graphic Detail: Here’s what the creator economy is expected to look like in 2026

Digiday has charted its expected revenue, key platforms for creator content as well as what types of creators brands want to work with.

December 5, 2025

Related Coverage

In Graphic Detail: Inside the state of the creator economy industrial complex
In graphic detail: How AI is going to shape influencer marketing next year
The definitive Digiday guide to what’s in and out in the creator economy

The Creator Economy

Visa extends its reach into the creator economy’s liquidity crunch

December 2, 2025
The Creator Economy

Why creator Bashel Lewis ditched a five-year corporate career for the full-time creator grind

November 21, 2025
Sponsored

Why programmatic buying alone isn’t enough to win on CTV
Member Exclusive

Future of TV Briefing: The creator economy needs a new currency for brand deals

November 19, 2025
The Creator Economy

Influencer partnerships expand, though unevenly across the creator economy

November 17, 2025
The Creator Economy

Creators embrace Beehiiv’s push beyond newsletters

November 14, 2025
The Creator Economy

Brands tap outside-the-box personalities to stand out as influencer marketing gets more competitive

November 13, 2025
The Creator Economy

Why AI and synthetic social aren’t driving up creator value — yet

November 11, 2025
Marketing in Sports

Behind Unilever’s creator and social strategy for next year’s World Cup

November 11, 2025
The Creator Economy

Brands and influencers are not including intellectual property clauses addressing AI in their deals

November 10, 2025
The Creator Economy

After early success, the NFL plans more creator-led broadcasts

November 5, 2025
The Creator Economy

How Kalen Allen navigates brand safety and cultural polarization in the creator economy

October 28, 2025
The Creator Economy

Some creators say brands are delaying their holiday deals later than ever this year

October 24, 2025

1
2
3
…
37
>

Looking for something?

DIGIDAY+

Get access to tools and analysis to stay ahead of the trends transforming media and marketing

Subscribe

My Account

Visit your account page to make changes and renew.

Account

Newsletter

Get Digiday's top stories every morning in your email inbox.

Connect

Follow @Digiday for the latest news, insider access to events and more.

FAQ
Advertise
Privacy Policy
Masthead
Digiday Media

© 2025. All rights reserved