Content & Commerce
Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.
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Mobile operator Three’s new push is using Snapchat, Instagram and Tinder
October 19, 2018 • 3 min read -
How The New York Times uses T-shirt discounts and tours to drive subscriptions
October 10, 2018 • 4 min read -
Amazon looks to muscle into publishers’ pop-up shops
October 1, 2018 • 4 min read -
How Girlboss plans to use events to sell digital subscriptions
September 18, 2018 • 3 min read -
Barstool Sports’ new pizza app gets 175,000 downloads in a month
September 14, 2018 • 3 min read -
Hearst dives into commerce, memberships, for Bicycling, Runner’s World
September 6, 2018 • 3 min read -
Digital Trends, a rare profitable and growing independent publisher, looks to expand
September 4, 2018 • 4 min read -
How programmatic auctions are creeping into publishers’ commerce links
August 31, 2018 • 5 min read -
BuzzFeed dives further into commerce with BuzzFeed Reviews
August 28, 2018 • 3 min read -
Hodinkee’s Ben Clymer: Flipping from advertising to commerce revenue is difficult
August 14, 2018 • 3 min read