Content & Commerce
Publishers are looking to drive sales of products as a complement to their advertising and subscription businesses.
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How Future music brand Louder is pushing into commerce
April 5, 2018 • 3 min read -
Clique’s Katherine Power on making content and commerce work
April 2, 2018 • 3 min read -
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Dugout eyes livestreaming rights after News Corp deal
March 16, 2018 • 4 min read -
How Adidas is using apps to fuel its e-commerce ambitions
March 15, 2018 • 3 min read -
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Streetwear publisher Highsnobiety plans to make e-commerce 30 percent of its revenue
March 5, 2018 • 4 min read -
Hearst UK’s Duncan Chater on how publishers are diversifying their revenue
March 5, 2018 • 3 min read -
‘No silver bullet’: Publishing’s ‘incremental’ revenue often doesn’t replace lost ad dollars
March 1, 2018 • 4 min read -
Publishers warily embrace Amazon program to run their content on Amazon.com
February 21, 2018 • 4 min read -
‘Not just an add-on’: The Evening Standard bolsters its commerce play
February 14, 2018 • 3 min read -
Vogue and GQ will test content inside Amazon’s Echo Look
February 6, 2018 • 2 min read -
Future tech site T3’s e-commerce revenue exceeds its display revenue
January 29, 2018 • 4 min read