Digiday Publishing Summit:
Hear from execs at The New York Times, Thomson Reuters, Trusted Media Brands and many others
The 2023 Notebook
A 12-part editorial series that sets marketers, media buyers and publishers up for a successful 2023.
The overhaul of TV advertising’s upfront model is underway
TV ad buyers and sellers are unlikely to do away with the upfront anytime soon, if ever, but change is coming to advertising’s futures market.
January 6, 2023
