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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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2559
Results for ‘tiktok’
Glossy
Instagram impulsa el 70% de los ingresos de Ring Concierge
June 26, 2023
Beyond Ads
Sprite intenta llegar a la Generación Z y a los millennials con códigos QR y gasto en redes sociales en honor al 50 aniversario del hip-hop
June 27, 2023
Business of TV
NewFronts day three focuses on CTV measurement, ad tech and Spanish-language media platforms
May 4, 2023
Member Exclusive
Digiday+ Research: E-commerce faces competition this holiday season, while brands focus social content on hauls and unboxing
October 29, 2024
The Creator Economy
Razorfish launches in-house creator offering as agencies grow content practice
March 14, 2024
Super Bowl
How brands and agencies are prepping this year’s hybrid Super Bowl war rooms
February 10, 2023
Member Exclusive
Media Buying Briefing: Handicapping the 2025 national ad marketplace, from an investment POV
January 20, 2025
Marketing on Platforms
‘Not going to pretend that we’ve got a fancy strategy’: How Ladbible is getting a feel for Meta’s Twitter rival Threads
July 13, 2023
WTF Series
WTF is the American Privacy Rights Act
April 16, 2024
Brands in Culture
Crayola looks to increase its presence on social media by creating 40 videos a month
November 6, 2023
Marketing on Platforms
Using NBA stars, Goldfish competes for Gen Z attention on streaming, TikTok and Instagram
October 28, 2022
Marketing on Platforms
Los profesionales del marketing se centrarán en la Generación Z en 2023 con dólares que se trasladarán a TikTok, un enfoque crudo de la creatividad
January 3, 2023
Super Bowl
Danone ‘successfully hacked the Super Bowl’ with Oikos so it’s expanding the strategy to its other brands
February 2, 2024
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