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2494 Results for ‘tiktok’

Beyond Ads

The NFL hopes Gen Z influencers will convince people to sign up for the NFL Sunday Ticket

May 8, 2023
Member Exclusive

Media Buying Briefing: How Acadia is winning over creative work as well as media

June 16, 2025
Marketing on Platforms

Why health care brand Supergut traded Facebook for TikTok

November 3, 2022
Gaming & Esports

‘A long-game move’: Why Coach is entering Roblox to win over younger shoppers

July 29, 2024
Generative AI

Tech companies make more commitments to address AI-generated election misinformation

February 16, 2024
WTF Series

WTF is the fediverse?

November 13, 2023
Marketing on Platforms

Why a DTC jewelry company is placing its bets on organic growth via TikTok

September 28, 2022
Marketing on Platforms

Inside Ocean Spray’s holiday TikTok strategy with JoJo Siwa

November 9, 2022
Member Exclusive

Future of TV Briefing: Short-form video rev-share options mount but have yet to amount to much

May 10, 2023
The 2023 Notebook

Marketers to focus on Gen Z in 2023 with dollars moving to TikTok, raw approach to creative

January 3, 2023
WTF Series

WTF is clipping? The low-lift creator strategy grabbing advertisers’ attention

May 26, 2025
The Creator Economy

As draft puts WNBA in spotlight, the NBA is speeding up ballplayers’ transition to creators

April 19, 2024
Social Fragmentation

When social media platforms start to look alike, the key differentiator is in their roots

March 10, 2023

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