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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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    2377 Results for ‘tiktok’
  • The header image is an illustration of the Meta or Facebook and Instagram icons atop a pile of gold coins.
    Marketing on Platforms

    Instagram offers a new guide to advertisers to convince them to try out its creator marketplace

    July 17, 2025
  • tiktok captured users
    Marketing on Platforms

    Here’s why Paycom partnered with TikTok star Corporate Natalie to bring digital ads to TV

    August 31, 2022
  • The Commerce Media Era

    ‘Black Twitter was the cookout’: Marketers hope to find new communities of color on Twitter alternatives

    May 3, 2023
  • Member Exclusive

    Ad Tech Briefing: Start-ups are now table stakes for the future of ad tech

    July 1, 2025
  • Member Exclusive

    Marketing Briefing: TikTok’s Smart Performance Campaigns show platform’s automation push

    April 18, 2023
  • The header image shows an illustration of two women looking at their mobile phones.
    Gaming & Esports

    Why Fortnite and Roblox still rely on social to drive discovery and engagement of branded experiences

    July 10, 2024
  • Digiday Podcast: Creators

    How creator Alyssa McKay made $1M from Snapchat mid-roll ads

    April 25, 2023
  • Marketing on Platforms

    Prioritizing TikTok, agencies move away from creating content for Instagram, YouTube

    October 24, 2022
  • Generative AI

    How AI could shape content and ads in 2025

    January 2, 2025
  • Generative AI

    WPP Media launches its ‘Manhattan project’ tech solution into a crowded AI market

    June 5, 2025
  • The header image features an illustration with a dollar bill that has the Snapchat logo in the center.
    Brands in Culture

    Por qué Snapchat presenta su plataforma como una alternativa a las redes sociales

    February 14, 2024
  • Gaming & Esports

    Why StreamElements is launching a ‘side sponsorship’ tool to widen creators’ advertising options

    September 23, 2024
  • The Creator Economy

    Why the ad industry is redefining what it means to be a creator vs. influencer

    November 7, 2024
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