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Results for ‘tiktok’
Experimental Channels
How advertisers are reacting to Google’s declining share of the search market
February 21, 2025
The Creator Economy
CTV looks to invest in creator content to win over more ad dollars
August 21, 2025
Member Exclusive
Ad Tech Briefing: The DSP wars — a game of finance over features?
June 10, 2025
Marketing on Platforms
Meet the company helping creators and brands reach audiences in China
August 23, 2024
Marketing on Platforms
How Zola CMO Victoria Vaynberg has introduced a new brand to expand its audience
March 5, 2024
The Creator Economy
Brands tap outside-the-box personalities to stand out as influencer marketing gets more competitive
November 13, 2025
The Creator Economy
LinkedIn courts creators — and advertisers — with new performance metrics
May 29, 2025
The Creator Economy
What the rise of the niche and nano-creator means for influencer marketing
December 26, 2024
Marketing on Platforms
How TikTok plans to secure ad dollars for this year’s holiday season
November 1, 2023
Member Exclusive
Pitch deck: Inside the TikTok Shop pitch to brands
September 14, 2023
Generative AI
The ad industry’s plan to define what counts as AI
October 29, 2025
Beyond Ads
Inside Uber’s strategy with content creators to amplify its organic TikTok following
October 30, 2023
Member Exclusive
Research Briefing: Still images receive more attention than Reels on Instagram
May 9, 2024
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