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‘Identity is the qualifier for AI’: Publicis’ $2.2 billion LiveRamp deal is a bet that whoever controls the data owns the AI era
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Results for ‘tiktok’
Marketing on Platforms
‘We’re such a different company today’: Inside Olipop’s growth strategy with Chad Wilson, head of marketing
April 2, 2024
Brands in Culture
Broadcasters and advertisers expected a lot from the Olympics — was it worth it?
September 18, 2024
Member Exclusive
Digiday+ Research roundup: Gen Z news consumption and diversification in the DSP space were 2025’s top trends
December 26, 2025
The Creator Economy
LinkedIn courts creators — and advertisers — with new performance metrics
May 29, 2025
Marketing on Platforms
Is 2024 TikTok’s most challenging year yet?
January 24, 2024
Business of TV
Daily Mail plans to debut a dozen YouTube shows in 2024 in long-form video push
June 18, 2024
Digiday Publishing Summit
BDG publishes fewer stories amid referral traffic declines, focuses on events to grow and monetize audiences
March 27, 2024
Marketing on Platforms
X reminds advertisers ‘there’s no substitute’ for real-time sports conversation amid competition
July 31, 2024
Glossy
El 2024 será un año decisivo para TikTok Shop
December 27, 2023
Experimental Channels
How advertisers are reacting to Google’s declining share of the search market
February 21, 2025
Member Exclusive
Research Briefing: TikTok tops brands’ holiday wishlist
November 30, 2023
CMO Strategies
CMO Strategies: A playbook for marketing channels
August 27, 2024
Digiday Podcast: Creators
How the Martin family went from part-time vloggers to a family of social media mavens
May 28, 2024
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