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Retail Revolution
‘The numbers were astronomical’: Streamers see the sales on Amazon Live, but brands are still hesitant
June 29, 2021
Member Exclusive
Marketing Briefing: ‘Hard for parents’: As in-person learning returns, marketers and agency execs have to give flexibility
August 31, 2021
Member Exclusive
Marketing Briefing: ‘In times of uncertainty, we crave familiarity’: Why nostalgia marketing is everywhere right now
September 28, 2021
Member Exclusive
Media Buying Briefing: ‘You can’t legislate uncertainty’: two agencies rethink return-to-office plans after employee pushback
August 30, 2021
Marketing on Platforms
Cheat Sheet: Twitter rolls out Fleet ads, testing full-screen advertising
June 1, 2021
Member Exclusive
Marketing Briefing: As socializing returns, marketers will ‘adopt a hybrid model’ adding OOH, pop-ups back to the mix
May 11, 2021
Member Exclusive
Media Buying Briefing: As the auto industry shifts its priorities, digital media buying slides into the driver’s seat
September 13, 2021
Brands in Culture
‘Everything is open to us’: Why Krystal’s CMO is returning for seconds at the fast-food brand
July 13, 2021
Sponsored
The evolution of shoppable content lies in social media streams
January 18, 2021
The Confessions
‘Ignore all of the politics’: Confessions of a DTC exec on the continued uncertainty of TikTok
October 2, 2020
Marketing on Platforms
How 2020 killed the Instagram brand
December 28, 2020
Member Exclusive
Marketing Briefing: ‘There is no over’: Pandemic forces agencies, marketers to make permanent changes to office culture
August 17, 2021
Member Exclusive
Media Briefing: Web publishers confront cookie-related measurement shakeup — and cross-screen measurement opportunity
February 3, 2022
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