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2793 Results for ‘tiktok’

Marketing on Platforms

‘Make a splash in a saturated market’: Why a startup investment platform is eyeing OOH to boost brand awareness

April 22, 2022
Member Exclusive

Digiday+ Research: Ahead of a functional metaverse, how marketers are actually using AR and VR

August 22, 2022
Member Exclusive

Media Briefing: Publishers reflect on the pandemic’s two-year anniversary

March 17, 2022
Gaming & Esports

Por qué los ejecutivos de marketing deberían preocuparse por la reacción al escándalo de sexismo de G2 Esports

September 21, 2022
Marketing on Platforms

‘There’s only so much low-hanging fruit’: Why advertisers are ramping up more full-funnel marketing strategies

January 14, 2022
Awards

Google, ViacomCBS, EOS, Atmosphere and DraftKings among this year’s Digiday Video and TV Awards shortlist nominees

February 8, 2022
Member Exclusive

Media Briefing: A Q&A with The Atlantic’s Nicholas Thompson

April 21, 2022
Brands in Culture

‘The pandemic fueled our growth’: Profitable since 2020, creator agency Fanbytes plots global expansion

December 7, 2021
Member Exclusive

Media Briefing: Market check on which ad categories are spending on publisher campaigns

February 9, 2023
Marketing on Platforms

‘A few more strategic decisions’: What it’ll take for TikTok’s ad offerings to get advertiser buy in

August 2, 2021
The Creator Economy

‘The game requires you to show up in different pockets’: As working with creators is normalized, marketers tweak how they approach doing so

May 9, 2022
Publishing in the Platform Era

How Harvard Business Review is using a new social-first vertical to reach a younger audience

October 11, 2021
Member Exclusive

Media Briefing: The top trends in publishers’ businesses since the start of 2022

March 10, 2022

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