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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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    2377 Results for ‘tiktok’
  • revenue diversification
    Member Exclusive

    Media Buying Briefing: Attention metrics vie for the industry’s, well, attention. Will it take root?

    May 10, 2021
  • Illustration of two TVs playing tug-of-war.
    Member Exclusive

    How TV networks are setting up for the expanding ad-supported streaming war

    September 23, 2020
  • Illustration of a rocket launching with the TikTok logo on the side.
    Marketing on Platforms

    How TikTok is taking lessons from the record industry in building a media business

    June 2, 2020
  • Sponsored

    Solving content moderation requires humans, AI is not good enough

    October 25, 2020
  • Illustration of a rocket launching with the TikTok logo on the side.
    Marketing on Platforms

    From Takeovers to Topview ads, what it costs to advertise on TikTok

    May 29, 2020
  • Member Exclusive

    ‘They got the memo’: Quibi changes tone, tact after failed debut

    August 12, 2020
  • Marketing on Platforms

    Chili’s is buying ads on TikTok in an effort to attract younger customers

    March 9, 2020
  • digiday awards europe
    Awards

    Médecins Sans Frontières UK, Tastemade and Rexona are DMAAE winners

    December 3, 2020
  • Illustration of a rocket launching with the TikTok logo on the side.
    Marketing on Platforms

    TikTok is testing a ‘shop now’ button for influencer videos

    April 30, 2020
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    Media

    Goodbye to blowouts: The U.S. market for hair tool and appliance brands declined in 2020

    December 31, 2020
  • Brands in Culture

    Twitch emerges as rising platform for beauty brands

    October 27, 2020
  • Member Exclusive

    ‘Stop asking for a ‘viral’ anything’: Why Ocean Spray’s successful meme can’t be replicated

    October 12, 2020
  • tiktok
    Media

    How advertisers are using TikTok during the recession

    May 18, 2020
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