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2377 Results for ‘tiktok’

Member Exclusive

Marketing Briefing: ‘There is no over’: Pandemic forces agencies, marketers to make permanent changes to office culture

August 17, 2021
Future of TV

‘There is a battle going on’: TikTok-Instagram rivalry for creators heating up

August 3, 2020
Member Exclusive

Case Study: How a DTC chicken franchise’s ‘food porn’ strategy helped it use OnlyFans to reach customers

May 26, 2021
Member Exclusive

‘I don’t know if it’s ever going to die’: Advertisers grapple with the GRP’s grip on the TV and streaming ad market

November 25, 2020
Marketing on Platforms

Microsoft’s hands-off handling of LinkedIn offers model for potential TikTok acquisition

August 24, 2020
Member Exclusive

For advertisers, the biggest concern about TikTok isn’t the ownership — it’s the audience

July 21, 2020
Member Exclusive

Media Buying Briefing: It’s too soon to declare RIP to the RFP, but some are agitating for change

August 9, 2021
Marketing on Platforms

‘Building up a community first’: Instagram Reels has little on offer for advertisers — for now

August 6, 2020
Content & Commerce

Why some brands plan to participate in Facebook Live shopping events this summer

May 18, 2021
Member Exclusive

‘Allow the creators to create’: EOS hands influencers the wheel to drive effectiveness of its TikTok campaigns

July 8, 2020
Marketing on Platforms

‘There’s been no emails or interest’: As the drama over TikTok intensifies, advertiser interest cools

August 6, 2020
Member Exclusive

Media Buying Briefing: How the multi-tasking Court Avenue aims to reduce digital ‘friction’ for its clients

September 6, 2021
Content & Commerce

Cheat sheet: Twitter experiments with shoppable cards

March 5, 2021

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