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Results for ‘tiktok’
Marketing on Platforms
‘We don’t post much organic content’: Pepsi sees TikTok as a pay-to-play platform
April 19, 2021
Marketing on Platforms
‘A future-proofed way to reach people’: Why Hydrow rowing company is rethinking its media mix with OOH and video
December 28, 2021
Marketing on Platforms
‘A symbiotic relationship’: Why social media platforms are getting in front of the growing creator economy
June 16, 2021
Marketing
Why Dr Teal’s is using connected TV to beef up its media mix
February 4, 2022
Member Exclusive
Digiday+ Research: Most brands haven’t let supply chain concerns influence their holiday promotions
October 19, 2021
Member Exclusive
Marketing Briefing: Disappointing Black Friday sales leaves advertisers questioning their strategies and future retail holidays
November 30, 2021
Member Exclusive
Media Buying Briefing: Walmart moves to eliminate DSP waste for media agencies as its retail media profile rockets
October 4, 2021
Member Exclusive
Future of TV Briefing: Streaming services’ subscriber growth slowed during the third quarter of 2021
November 17, 2021
Member Exclusive
Media Briefing: Bloomberg Media bets global expansion, TV and video will help weather the storm
January 12, 2023
Content & Commerce
How eos skincare rode a TikTok trend to sales increases
April 16, 2021
Member Exclusive
Future of TV Briefing: Disney+ ad plan underscores the emergence of streaming’s dual-revenue stream
March 9, 2022
Member Exclusive
Future of TV Briefing: Publishers reassess revenue options for short-form shows post-YouTube Originals
February 16, 2022
Member Exclusive
Future of TV Briefing: How major streamers are stepping up the fight for subscribers
October 6, 2021
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