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Results for ‘tiktok’
Business of TV
Future of TV: Cómo la crisis económica afecta al mercado de la programación en streaming
August 3, 2022
Evolving Agencies
Magnet’s Danielle Johnsen Karr explains why Team Whistle’s social content agency is not a branded content studio
June 14, 2022
Gaming & Esports
Roblox rolls out new ad tools amid concerns around how companies market to children — the core users on the platform
September 13, 2022
Member Exclusive
Marketing Briefing: Experts say creators must ‘adapt or die’ in light of Instagram’s pivot to video
August 2, 2022
Marketing on Platforms
As Snap restructures, marketers believe it should focus on augmented reality as it differentiates the platform
September 1, 2022
Business of TV
Gen Z, diverse audiences the focus of ad-supported streamers, platforms and publishers on NewFronts day one
May 2, 2023
Member Exclusive
Media Buying Briefing: A comprehensive look at the holding companies’ AI strategies and investments to date
July 31, 2023
Marketing on Platforms
Health food brands ramp up marketing efforts around consumers’ New Year’s resolutions
January 18, 2023
Marketing on Platforms
‘Eyeballs are shifting’: Why a DTC shapewear company is spending big on Pinterest and TikTok
February 17, 2022
Managing Through Crisis
What downturn? In real terms, ad spending is doing just fine
May 1, 2023
Modern Retail
Cómo Sera Labs está aprovechando su asociación de celebridades con Nicole Kidman
March 27, 2023
Evolving Agencies
As influencer marketing grows up, brands, agencies experiment with new content tools like bots
December 9, 2022
Evolving Agencies
‘First to be chopped from the budget’: PR professionals weigh in on changing communications landscape as clients seek viral fame
June 2, 2022
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