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Even with a new U.S. TikTok deal in sight, marketers feel uneasy
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    2377 Results for ‘tiktok’
  • Experimental Channels

    ‘Make a splash in a saturated market’: Why a startup investment platform is eyeing OOH to boost brand awareness

    April 22, 2022
  • Member Exclusive

    CMO Summit Recap: Marketers brace to take on the metaverse in a big way

    February 14, 2022
  • twitter money
    Privacy

    The Rundown: Twitter’s whistleblower highlights concerns with Chinese ad revenue, security concerns in Senate hearing

    September 13, 2022
  • The header image shows an illustration of a TV with lightning bolts on top of it.
    Member Exclusive

    Future of TV Briefing: Ad-supported streaming enters the broadcast era

    May 4, 2022
  • The header image shows a hand holding a phone with the word "news" on the screen.
    Member Exclusive

    Media Briefing: Black-owned media execs are watching whether advertisers’ diversity commitments will withstand a recession

    July 14, 2022
  • Illustration of a puzzle that spells out the word 'media.'
    Member Exclusive

    Media Briefing: The top trends in publishers’ businesses since the start of 2022

    March 10, 2022
  • first party data
    Member Exclusive

    Media Briefing: Parallel path tests are publishers’ best tool for selling advertisers on first-party data offerings 

    June 22, 2023
  • Content & Commerce

    A medida que los gigantes de las redes sociales compiten con vídeo, Dispo espera destacarse en fotografía

    August 25, 2022
  • Experimental Channels

    ‘It has to be value-centric’: How a regional food brand leverages organic social strategy to boost brand awareness

    May 11, 2022
  • brand safety
    Brand Safety

    Twitter leads the third Media Responsibility Index, as Mediabrands/MAGNA mulls expanding beyond just social media

    February 2, 2022
  • Illustration of two people talking into megaphones.
    Publishing in the Platform Era

    As gray area between ads and paid influence grows, Mozilla calls on TikTok to tighten controls on political videos

    June 4, 2021
  • Member Exclusive

    Media Briefing: Ad spending is slowing, but it’s a return to ‘normal’

    May 4, 2023
  • football
    Beyond Ads

    ‘Everyone is dabbling’: Outback wants to reach younger diners through NFTs and college sports

    July 15, 2022
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