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2615
Results for ‘tiktok’
Experimental Channels
Los anunciantes siguen apostando por Google mientras TikTok y Bing, impulsados por la IA, intentan convertirse en competidores de búsqueda
February 22, 2023
Member Exclusive
Digiday+ Research: Is Google’s value to brands past its prime with holiday shopping underway?
December 12, 2023
Member Exclusive
Marketing Briefing: In uncertain economic times, marketers are getting back to the ‘fundamentals’
June 27, 2023
Marketing on Platforms
All creators want for Christmas is… the ultimate platform
December 22, 2022
Brands in Culture
Camila Cabello y su familia detrás del marketing de la popular “TikTok Soda” Olipop
May 4, 2023
Marketing on Platforms
Monumental early user growth shows what might be next for Meta’s Threads
July 13, 2023
Audio Anywhere
Podcast ad revenue growth slows, but networks and ad platforms pitch new content and ad buying tools at IAB Podcast Upfront
May 10, 2024
Member Exclusive
Marketing Briefing: Why marketers are dangling the AOR carrot by asking agencies to ‘test drive’ with project work
March 7, 2023
Super Bowl
With $7 million price tag per Super Bowl ad, brands are ‘hacking’ the system. Here’s how.
February 8, 2024
Business of TV
23andMe bucks the linear TV decline with its return to the ad channel
December 8, 2023
Super Bowl
How Taylor Swift lit up advertisers’ Super Bowl playbooks
February 7, 2024
Member Exclusive
Media Buying Briefing: How Bob Kantor used his agency life to build a different holdco model at Dawn
September 9, 2024
Member Exclusive
Digiday+ Research: Agencies’ attitudes on secondary social platforms have seen ups and downs (especially on Twitter)
March 31, 2023
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