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2643 Results for ‘tiktok’

Marketing on Platforms

Why Reddit’s recent blackout could be a real problem for advertisers

June 14, 2023
Super Bowl

How brands and agencies are prepping this year’s hybrid Super Bowl war rooms

February 10, 2023
Brands in Culture

Pepsi’s summer campaign taps Bad Bunny and QR codes — and the first-party data that comes with them

May 18, 2023
Marketing on Platforms

A medida que la Generación Z adopta la desinfluenciación en TikTok, los profesionales del marketing y las personas influyentes deben ser mucho más transparentes y auténticas

March 10, 2023
Glossy

Sarah Koch, de Kendo Brands: La relevancia de la marca es “la pregunta del millón”

February 29, 2024
The Business of AI

AI Briefing: FTC and Congress put pressure on AI giants as GenAI misinformation spreads

January 29, 2024
Member Exclusive

Media Buying Briefing: Influencer agencies expand into talent management to reach more creators

September 30, 2024
Social Fragmentation

How fragmentation has changed hiring in social media

March 9, 2023
Member Exclusive

Marketing Briefing: Coca-Cola and other major marketers enter ‘test and learn’ phase with generative AI

March 28, 2023
Marketing on Platforms

Key takeaways from the DoJ’s battle with Google that advertisers really should know

September 25, 2023
Member Exclusive

Marketing Briefing: Why BMW, Fender and Saint Laurent are hoping people will watch their short films — but some marketers are skeptical

May 16, 2023
Marketing on Platforms

Las capacidades de respuesta directa de TikTok aun no resuenan entre los expertos en marketing de resultados

October 26, 2022
Digiday Programmatic Marketing Summit

‘We have to test or you’re dead next year’: Overheard at the Digiday Programmatic Marketing Summit

December 6, 2023

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