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6054 Results for ‘mobile’

The Programmatic Publisher

‘Stories don’t equal fluff’: Why narrative spins, not fundamentals, are driving the ad tech stock market

March 3, 2021
Media

‘Not just one thing’: How Thrillist plans to rebound from a nearly travel-free 2020

February 8, 2021
Sponsored

Interview: As homebound consumers stay glued to their smartphones, brands are redirecting ad spend toward mobile games

May 14, 2020
Sponsored

A beauty and fashion brand’s guide to SMS marketing

August 31, 2020
Member Exclusive

Marketing Briefing: Marketers message around slowly returning to normalcy this summer after ‘the collective experiences we’ve lost’

May 4, 2021
Data & Privacy

‘Inflection point’: Microsoft’s GM of Global Advertising Business on privacy, ad business growth

May 4, 2021
Sponsored

Advertisers are seeing a quarantine uptick in high-income mobile gamers

May 18, 2020
Beyond Ads

Why DraftKings is partnering with Bleacher Report and its engaged betting content audience

February 1, 2021
Publishing in the Platform Era

Cheat Sheet: What a ‘radical’ GOP antitrust bill that would kill big tech acquisitions has in common with the Democrats’ push for reform

April 15, 2021
Marketing on Platforms

Facebook says Apple’s forthcoming privacy moves will throttle publisher revenue on its Audience Network

August 26, 2020
Content & Commerce

‘Turn readers into shoppers’: Complex Shop’s journey to prevent cart abandonment

January 26, 2021
Member Exclusive

‘Marketing myopia’: Quibi’s flameout is a cautionary tale for advertisers keen to latch on to the next big thing in media

October 30, 2020
Sponsored

How brands drove performance in 2020: Lessons for the future

February 15, 2021

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