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Publicis and The Trade Desk settle their dispute, but tell no one why
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6048
Results for ‘mobile’
Future of Measurement
Rival cinema ad firms collaborate to make their data streams easier for media agencies to access
May 29, 2024
Gaming & Esports
In-game ad firm Frameplay teams with others — including competitors — to launch its own exchange
October 10, 2024
Sponsored
How playable ads are converting users and increasing ROI
November 27, 2024
Sponsored
How taking a unified campaign approach helps brands outperform benchmarks
June 18, 2025
Member Exclusive
Future of TV Briefing: The upfront glossary, 2026 edition
May 6, 2026
Publishing in the Platform Era
Search slips, Discover delivers: Publishers navigate latest Google update
May 27, 2025
Media Buying
Potential buyers are probing Yahoo’s ad tech assets
April 10, 2025
Experimental Channels
Why DSW and other brands are pivoting back to ‘old’ marketing tactics
June 3, 2026
Navigating Economic Instability
Walmart warns it may have to raise prices due to fuel costs
May 22, 2026
The Business of AI
Why a Samsung-backed startup is testing AI search ads
February 26, 2025
Beyond Ads
Sam’s Club sees initial success with digital checkout
June 27, 2025
Equality and Opportunity
Ride-hailing app puts social justice in drive
November 10, 2025
Sponsored
Framing the state of identity solutions in 2024
November 12, 2024
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