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‘A Super Bowl every two days’: Inside Unilever’s 50,000-creator World Cup play
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2482
Results for ‘global creative’
Marketing on Platforms
With a unique insight into e-commerce behavior, Klarna’s marketing strategy focuses in on being a part of the cultural conversation
May 25, 2021
Member Exclusive
Marketing Briefing: ‘Sustained commitment’: Nearly a year later, agencies are updating employee diversity data
May 18, 2021
Member Exclusive
Media Buying Briefing: Synthetic experiences outgrow their novelty status as they attract more brands
June 14, 2021
Member Exclusive
Media Briefing: Publishers eye opportunity to close the loop with retailers
January 27, 2022
Work Life
‘We’re seeing a wide spectrum of feelings’: Reopening of society and offices is causing unexpected anxiety
May 17, 2021
Member Exclusive
Media Buying Briefing: It’s too soon to declare RIP to the RFP, but some are agitating for change
August 9, 2021
Publishing in the Platform Era
How a women’s basketball vertical convinced the WNBA to fund its foray into print
August 31, 2021
The Programmatic Marketer
To find new privacy-compliant data sets, Activision turns to data clean rooms
June 16, 2021
Work Life
Managing stress: Company leaders face pressure, burnout just as employees do
July 12, 2021
Content & Commerce
Cheat Sheet: Instagram looks to attract creators with more shopping tools and testing native affiliates
June 9, 2021
Marketing on Platforms
TikTok’s Khartoon Weiss wants brands to stop overthinking their platform strategy
April 6, 2021
Member Exclusive
Media Buying Summit Recap: ‘A lot of lawyers involved:’ Agencies prep for life beyond the cookie
November 2, 2021
Member Exclusive
Media Briefing: How publishers’ fourth-quarter ad sales strategies are shaping up
September 16, 2021
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