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2488 Results for ‘global creative’

Member Exclusive

Media Buying Briefing: Agencies debate biggest questions over TikTok’s future

May 6, 2024
Member Exclusive

Marketing Briefing: Agencies see more RFPs for brand building amid ‘recalibration’ of marketers’ priorities

January 30, 2024
Gaming & Esports

How mobile game developers are using AI tools to boost user acquisition

November 6, 2023
Member Exclusive

Media Buying Briefing: Secondary sports like soccer get into the game for marketers, agencies

August 14, 2023
Member Exclusive

Media Buying Briefing: For a small independent, Butler/Till is innovating on a number of levels

August 4, 2025
Member Exclusive

Media Buying Briefing: Here are five media agency trends to watch in 2024

December 18, 2023
The Creator Economy

Inside brands like Powerade, Reese’s and Old El Paso’s Olympic and Paralympic influencer play

May 9, 2024
Sponsored

The state of social media marketing for publishers | Trends and tactics shaping paid social

May 15, 2025
Managing Through Crisis

‘Expectations have never been higher’: Advertisers and agencies are navigating closer ties amid tensions

October 10, 2023
Member Exclusive

Media Buying Briefing: Influencer agencies expand into talent management to reach more creators

September 30, 2024
The Business of AI

AI Briefing: Senators propose new regulations for privacy, transparency and copyright protections

July 12, 2024
Brands in Culture

Studios embrace ‘creator and meme culture’ as movies like Twisters, Beetlejuice Beetlejuice memeify marketing

September 6, 2024
Gaming & Esports

‘A long-game move’: Why Coach is entering Roblox to win over younger shoppers

July 29, 2024

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