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Omnicom lands Coca-Cola’s North American media business, as WPP retains its global remit
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Limited spots remain:
Join us Dec. 1-3 in Nashville for the Digiday Programmatic Marketing Summit
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2561
Results for ‘global creative’
Member Exclusive
Media Buying Briefing: Exploring the many ways creative and media are coming back together
January 22, 2024
Modern Retail
Sam’s Club refreshes website, app for new era of e-commerce
September 11, 2025
Business of AI
With AI bias still a sticking point for clients, agencies mix human and technical fixes
September 13, 2024
The Creator Economy
Marketers are rewriting the brand safety playbook for content creators in 2025
January 28, 2025
Member Exclusive
Pitch deck: Why Google believes its latest AI Max product is a game changer for search campaigns
July 9, 2025
The Creator Economy
How one company hopes to expand creators’ presence in TV ads as CTV engagement grows
October 22, 2024
Member Exclusive
Media Buying Briefing: AI’s impact on search forces agencies to rewrite the marketing script
October 6, 2025
Member Exclusive
Media Buying Briefing: Google’s CTV updates show how the DSP arms race is accelerating
May 5, 2025
Member Exclusive
Media Buying Briefing: A tale of two reports (on media agencies)
November 18, 2024
Digiday @ Cannes
AI Briefing: How AI showed up at Cannes Lions 2024
June 24, 2024
Retail Media Rewritten
Retail media networks want to be known as media companies now
February 27, 2025
The 2026 Notebook
Why publishers are building their own creator networks
January 6, 2026
Member Exclusive
Media Buying Briefing: The two types of influencer agencies, and why they have different appeal to holding companies
June 24, 2024
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