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2488 Results for ‘global creative’

Future of Measurement

Despite retail media’s growth, in-store measurement is still playing catchup

September 12, 2024
Member Exclusive

Media Buying Briefing: Overheard at the Media Buying Summit

October 21, 2024
Member Exclusive

Future of Marketing Briefing: A war, an oil spike and an ad market that can’t see what comes next

March 13, 2026
The Creator Economy

In graphic detail: Inside the creator economy’s M&A boom

August 4, 2025
Member Exclusive

Marketing Briefing: Backlash ‘a sign of the times’ as major brands like Apple and Bumble pull ads drawing ire

May 14, 2024
Marketing on Platforms

TikTok moves toward ‘performance automation vision’ with latest machine learning ad tools

May 22, 2024
Digiday @ Cannes

Why commerce media networks are making a bigger play at Cannes Lions 2024

June 19, 2024
Equality and Opportunity

Boycotts and backlash reveal complications in changing DEI landscape

February 3, 2025
Digiday @ Cannes

LinkedIn eyes B2C marketers as it looks to increase ad dollars

June 18, 2024
Member Exclusive

Future of Marketing Briefing: Marketers confront a new kind of brand safety problem in AI video

October 24, 2025
Digiday Awards

Mastercard, Samsung and 7-Eleven are 2024 Greater Good Awards winners

October 8, 2024
Member Exclusive

Future of TV Briefing: How focus groups and media mix models can help incrementality-seeking CTV advertisers

December 11, 2024
Member Exclusive

Media Buying Briefing: How incrementality testing helps tackle cookie, attribution challenges

October 14, 2024

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