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12166 Results for ‘data’

Digiday @ Possible

Possible Day 2: Breaking down agentic’s impact on marketing, including multicultural

April 30, 2026
Data & Privacy

The rise, stall and fall of Oracle’s advertising business

September 30, 2024
The Programmatic Marketer

Why Index Exchange’s CEO thinks curation is programmatic’s biggest shake-up since header bidding — maybe even bigger

March 5, 2025
Equality and Opportunity

Amidst a broad dismantling of DE&I, Hyundai maintains multicultural marketing, spend commitments

March 3, 2025
The Business of AI

AI is reshaping Omnicom’s workflow. Its revenue model may be next

July 16, 2025
The Creator Economy

Why LinkedIn is spotlighting the average watch time metric to support its video push

February 5, 2025
Sponsored

Why smarter media allocation — not bigger budgets — is driving better reach

February 3, 2026
The Business of AI

Publicis’ Profitero debuts new GPT-powered chatbot to analyze e-commerce data

August 2, 2023
Publishing in the Platform Era

Despite the hype, publishers aren’t prioritizing GEO

August 13, 2025
The Business of AI

Boston Globe, Future, Vox Media join ProRata’s generative AI licensing model

June 6, 2025
Retail Revolution

ROAS vs. incrementality: Scrutiny around ad spend grows in booming retail media space

January 27, 2025
Bold Call

Bold Call: OpenAI’s ads pivot may come too little, too late

January 21, 2026
Sponsored

The state of ad creative: The evolution of production and optimization in the age of AI and automation

August 29, 2024

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