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Special Projects
Digiday+ Research
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1413
Results for ‘behavioral targeting’
Marketing on Platforms
Marketers remain frustrated by Twitter’s rate limits as Meta’s Threads tries to compete for users
July 7, 2023
Beyond Ads
Brands need to account for ‘psychological pain’ shoppers feel this holiday season, Horizon Media says
November 25, 2022
Experimental Channels
Will National CineMedia’s bankruptcy drag cinema advertising down with it?
April 13, 2023
Sponsored
The state of publisher audiences: Building stronger connections between publishers and Gen Z and young millennial audiences
January 21, 2024
Data & Privacy
With the release of Chrome 115, Google readies to enable Privacy Sandbox’s APIs
July 20, 2023
Sponsored
How Rumpl and Replacements got creative with CTV ad production and media buys
February 6, 2023
Sponsored
How Roku is leveraging data to future-proof its advertising business
February 23, 2023
Sponsored
Why the future of targeted advertising doesn’t have to mean Google — or cookies
August 29, 2021
Content & Commerce
New app launches through Apple hoping to win with ‘zero-party data’ when others haven’t
March 22, 2023
Member Exclusive
Media Briefing: Parallel path tests are publishers’ best tool for selling advertisers on first-party data offerings
June 22, 2023
Marketing on Platforms
Meta’s Alvin Bowles on next steps for Reels ads
July 5, 2023
Life Beyond the Cookie
Amazon’s ad business earned $9.5B last quarter, here’s how it’s pitching itself to advertisers
October 28, 2022
Member Exclusive
Media Briefing: Publishers search for new ways to grow (and authenticate) audiences, overheard at the Digiday Publishing Summit
March 28, 2024
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