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5481
Results for ‘Twitter’
Member Exclusive
CMO Strategies: The key metrics and challenges behind each social platform — from Instagram to X
November 1, 2023
Member Exclusive
Media Briefing: Some agency execs are mystified by heightened invalid traffic counts from Google compared to DSP reports
December 14, 2023
Brands in Culture
Why Barbie fever may inspire the future of marketing movies
July 26, 2023
Publishing in the Platform Era
Campbell Brown’s exit from Meta elicits no more than a whimper from publishers facing a deteriorating relationship with Facebook
October 6, 2023
Experimental Channels
As National CineMedia comes out of bankruptcy, cinema ad firms try to hold their ground
August 24, 2023
Gaming & Esports
Trading paid media for social-first: Inside Riot Games and We Are Social’s ‘Wild Rift’ campaign
November 2, 2022
Brands in Culture
La campaña de verano de Pepsi recurre a Bad Bunny y a los códigos QR – y a los datos de primera mano que los acompañan
May 18, 2023
Español
Detalles de la estrategia de Uber con creadores de contenido para amplificar sus seguidores orgánicos de TikTok
October 30, 2023
Looking Back/Ahead to 2024
Generative AI’s breakout year: Digiday’s definitive 2023 timeline
December 29, 2023
Marketing on Platforms
Cómo Nationwide navega por el boom del vídeo corto
January 9, 2024
Member Exclusive
Marketing Briefing: As in-housing becomes a mainstay, marketer mindsets on in-housing vs. agencies needs to change
May 9, 2023
Beyond Ads
Why Capcom is honoring hip-hop’s 50th anniversary with an ad for Street Fighter 6 featuring Lil Wayne
August 25, 2023
Marketing on Platforms
What ad-free social media could mean for marketers and advertisers
October 19, 2023
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