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Marketing

‘Christmas came early’: For some direct-to-consumer brands spending more on ads during Q2 proved opportune

June 16, 2020
Beyond Ads

Pinterest testing new co-sold, revenue-share ad model for publishers with Tastemade

July 2, 2020
Marketing on Platforms

How Adidas is using WhatsApp as a direct marketing channel

February 17, 2020
Member Exclusive

Media Buying Briefing: To own or not to own, that’s the question with agencies and data — Part I: Publicis/Epsilon

January 25, 2021
The Programmatic Marketer

‘Contextual targeting is going to be the new black’: As IDFA restrictions loom, advertisers brace for the fallout

August 28, 2020
Member Exclusive

‘Emotions are so heightened’: Why the election fallout hammers home the need for marketers to act responsibly

November 9, 2020
Member Exclusive

Media Briefing: Delta variant disrupts media companies’ office return timelines, employees’ preparations

August 5, 2021
Media

How the world’s biggest media companies fared through the ongoing crisis in Q2

August 12, 2020
Member Exclusive

DTC brands are preparing for nightmare holiday shipping delays and out of stocks

December 4, 2020
Sponsored

Content commerce: How brands and publishers are diversifying revenue streams

December 15, 2020
Future of TV

Business Insider debuts a weekly news show on Facebook

January 9, 2020
Publishing in the Platform Era

‘Context really matters again’: How BuzzFeed’s HuffPost acquisition can help the combined company’s ad sales pitch

November 30, 2020
Member Exclusive

Shut out of Fire TV and Roku, Peacock is the latest example of the arrival power moves to streaming

July 15, 2020

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