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19957 Results for ‘Branding’

The Confessions

Confessions of a DTC investor on the difficulty of dealing with the ‘increasingly common’ founder-influencer

July 15, 2024
Strategizing for the Future

Publishers create task forces to oversee AI programs

April 11, 2023
The Creator Economy

How one company hopes to expand creators’ presence in TV ads as CTV engagement grows

October 22, 2024
Member Exclusive

Media Buying Briefing: Overheard at Digiday’s Media Buying Summit

March 24, 2025
Gaming & Esports

The pragmatist’s guide to esports in 2024

December 24, 2024
Super Bowl

Social media fragmentation exposes cracks forming in Super Bowl second screen plans

February 5, 2025
Member Exclusive

Future of Marketing Briefing: The case for and against an agency subscription remuneration model

February 27, 2026
Member Exclusive

Digiday+ Research: On the eve of the Super Bowl, brands much prefer advertising on CTV over traditional TV

February 9, 2023
Member Exclusive

CMO Strategies: The highs and lows of the dominant social media platforms — from Instagram to YouTube

August 6, 2024
Business of TV

Applebee’s joins advertisers hoping a post-Taylor Swift NFL can convert viewers into buyers

September 5, 2024
Data & Privacy

What’s the future of data collaboration platforms?

April 22, 2025
Sponsored

How understanding retail media incrementality beyond sales reveals overlooked KPIs

September 18, 2025
Brands in Culture

How extremely online culture is showing up outside of social media from ‘very demure’ to ‘Brat Summer’

August 22, 2024

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