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“It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder
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    797 Results for ‘"pivot to video"’
  • Generative AI

    What AI startup Cluely gets — and ad tech forgets — about attention

    July 3, 2025
  • Member Exclusive

    Media Briefing: New AI-focused roles signal an evolution of AI strategy at news publishers

    July 24, 2025
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    ‘There was a conversation’: Vita Coco rides out TikTok U.S. uncertainty with its safety nets built

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  • Marketing on Platforms

    Meta’s Superintelligence Labs is already becoming part of the pitch to marketers

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  • Evolving Agencies

    “It’s about change management’: Sir Martin Sorrell says the billable hour is dying, but getting clients to move in is proving harder

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    Meta’s AI ad plan raises stakes – even if creative execs are shrugging it off

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    Marketing Briefing: Why Google’s cookie deprecation cessation has CMOs focused on consumers who will ‘protect their privacy’

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    Gaming & Esports

    ‘Our entire industry is dying’: In esports media, layoff season is in full swing

    July 13, 2022
  • Graphic on a red background showing two hands holding smartphones with shopping cart icons, symbolizing retail media networks harnessing B2B and B2C data to drive consumer shopping.
    The Creator Economy

    Shopping app LTK beefs up consumer app with focus on videos as social algorithms keep changing

    March 11, 2025
  • Podcasts

    TikTok ban looms closer, leaving more questions than answers in its wake

    March 18, 2025
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