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827
Results for ‘"pivot to video"’
The Programmatic Marketer
Ally Financial CMO Andrea Brimmer: Bringing programmatic in-house has saved us a lot of money
October 4, 2019
Publishing in the Platform Era
‘Beyond nine lives’: Salon’s new owners look to trim costs as they seek easy profit
May 20, 2019
Content & Commerce
How PopSugar built an Instagram tool that helps retailers with their e-commerce
July 3, 2019
Marketing on Platforms
Gatorade now has a ‘video everywhere’ media strategy — and a new AR Snapchat lens
June 17, 2019
Future of TV
Why Mailchimp is producing more marketing in-house
July 29, 2019
Future of TV
TV networks, studios use chat fiction app Yarn to promote shows, develop new franchises
October 1, 2018
Audio Anywhere
Note To Self’s Manoush Zomorodi: Podcasting needs to experiment with new revenue models
April 23, 2019
The Programmatic Publisher
Channel 4 seeks to expand programmatic ad offering
June 10, 2019
Modern Newsroom
How Axel Springer’s Welt gets people to watch video on its own site
February 6, 2018
Member Exclusive
‘It’s just not what people go to Facebook for’: Despite struggles, Facebook isn’t giving up on Watch
April 9, 2019
Member Exclusive
The Rundown: Conspiracy peddlers and their digital enablers
August 2, 2018
Member Exclusive
European publishers’ pivot to video continues, albeit less aggressively
March 8, 2018
Future of TV
‘The market lacks uniformity’: In the UK, targeted TV ads have their challenges
May 1, 2019
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