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The Rundown: AI clones split the creator economy
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8070
Results for ‘ sales’
Sponsored
Brands and retailers are driving engagement with hyper-local, multi-touch strategies
April 9, 2025
The Sports Marketing Playbook
CMOs look for better measurement to justify sports sponsorship spending
July 28, 2025
Modern Retail
TikTok Shop sheds bargain-bin reputation as average prices climb across categories
December 3, 2025
Retail Media Rewritten
‘The easy dollars are gone’: Retail media faces new tests as it nears maturity
September 9, 2025
Future of Measurement
Nielsen’s RealEyes partnership offers an outcomes measurement solution
August 1, 2025
Creator Playbook
Why creator Lola Torres prefers the stability of affiliate marketing over brand partnerships
June 4, 2026
Brands in Culture
Target’s next CEO shares his 3 top priorities in returning to growth
August 21, 2025
Media Buying
Some creators don’t see immediate value in Instagram’s controversial ‘Shop the Look’ AI test
March 18, 2026
Retail Media Rewritten
How Costco stood against Trump’s agenda on tariffs, DEI this year
December 11, 2025
Retail Media Rewritten
How Mars decides where to spend its retail media dollars
September 12, 2025
Equality and Opportunity
Amidst a broad dismantling of DE&I, Hyundai maintains multicultural marketing, spend commitments
March 3, 2025
Navigating Economic Instability
Job cuts hit 22-year October high as retail layoffs from Amazon to Target mount ahead of holidays
November 11, 2025
The Creator Economy
Advertisers expand affiliate efforts as creator marketing matures
July 24, 2025
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