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4835 Results for ‘ real-time ads’

Looking Back/Ahead to 2024

AI Briefing: Creative ways companies used AI in advertising in 2023

December 18, 2023
Member Exclusive

Programmatic for sellers: Unit 2 – Understanding the world of programmatic deals

November 21, 2023
Publishing in the Platform Era

Mythbuster: How the inconsistent definition of click-through rates affects publishers and their advertisers

November 28, 2023
Digiday @ Cannes

Media Buying Briefing: Why influencer agencies are drawing attention at Cannes Lions

June 17, 2024
Beyond Ads

‘MFA should stand for made-for-arbitrage’: An oral history of the murky made-for-advertising crusade

March 6, 2024
Modern Newsroom

‘Nothing is ready for prime time’: Journalists push back against publications’ race to have newsrooms use generative AI tools

September 8, 2023
Content & Commerce

Video commerce platform Firework tests generative AI with The Fresh Market

May 8, 2023
Member Exclusive

CMO Strategies: The highs and lows of the dominant social media platforms — from Instagram to YouTube

August 6, 2024
Marketing on Platforms

Is 2024 TikTok’s most challenging year yet?

January 24, 2024
Marketing on Platforms

Behind the numbers: unmasking the complex reality of platform advertising

October 30, 2023
Sponsored

The state of DTC marketing in 2025: How brands and agencies are leveraging data and automation to fuel ROI

June 24, 2025
Sponsored

How ironSource’s hybrid mediation solution is enhancing mobile ad monetization

March 23, 2023
Life Beyond the Cookie

Nine questions to consider as Google starts its move away from third-party cookies

January 4, 2024

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