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Agencies look to AI agents for edge, but must fend off brands looking to in-house with the same tech
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5080
Results for ‘ online advertising’
Member Exclusive
Fraud coming to GDPR consent strings is the new GDPR worry
August 10, 2018
Marketing on Platforms
Flytedesk looks to modernize buying ads in college newspapers
July 18, 2018
Publishing in the Platform Era
‘The writing is on the wall’: Viral publisher Unilad feels the pain of Facebook fallout
September 17, 2018
Future of TV
Health news site Stat is putting up a $10 paywall for its new documentary
June 13, 2018
Future of TV
With Time Warner deal approved, AT&T can focus on addressable TV ambitions
June 15, 2018
Brands in Culture
Havas, Arby’s and Carat lead the Digiday Awards finalists
October 9, 2018
The Programmatic Marketer
Platform disintermediation of media agencies gains speed
April 11, 2018
Content & Commerce
Alabama newspaper group finds success with Facebook-fueled offshoot
July 18, 2018
Retail Revolution
Inside Heineken’s first e-commerce push in the US
June 11, 2018
Subscriptions
With an eye on The Athletic’s growth, newspapers roll out sports-only subscriptions
September 10, 2018
Marketing
WPP’s Martin Sorrell: ‘We need to watch out for Tencent and Alibaba’
September 26, 2017
Data Regulation
‘Brands don’t want to be in the headlines’: Some advertisers to pause programmatic spending in GDPR’s immediate aftermath
May 18, 2018
WTF Series
WTF is the CONSENT Act?
April 17, 2018
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