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Electronic Arts has built its own ad server in a renewed push for ad dollars
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Special Projects
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337
Results for ‘ couponing’
Content & Commerce
‘We’re playing offense’: Verizon pivots its publishing strategy to focus on commerce
October 21, 2019
Retail Revolution
Explainer: How retail brands are building fractional attribution models
September 6, 2019
Future of TV
YouTube network Studio71 is expanding into streaming
September 5, 2019
Awards
Roku, Nielsen, Twitch and more are nominees for the Digiday Technology Awards
August 13, 2019
Retail Revolution
With new hires, JCPenney’s new CEO outlines turnaround strategy
April 18, 2019
Retail Revolution
ThirdLove says 41% of its customers have signed up for its loyalty program
July 1, 2019
Modern Retail
‘A center of gravity’: Retailers are adding data analytics teams to loyalty programs
June 11, 2019
Modern Retail
Instacart’s Nilam Ganenthiran: ‘We don’t want to be grocers’
June 27, 2019
Beyond Ads
Meredith’s Jon Werther: Apple News+ is a growth opportunity
April 30, 2019
Sponsored
Memes, doxxing and doctored content: Understanding the tactics of disinformation for brands
March 6, 2019
Marketing on Platforms
Grocery media: Agencies are spending more CPG ad dollars on online grocers
May 29, 2019
Marketing on Platforms
‘Moving away from the vouchers’: Daily deals site Groupon wants to become a marketplace
May 7, 2019
Modern Retail
Inside Amazon’s internal initiative to woo DTC brands
July 19, 2019
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