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Results for ‘ brands’
Member Exclusive
Digiday+ Research: Brands, retailers spend a lot more on online marketing than agencies
August 25, 2023
Evolving Agencies
Gale immerses clients into social beyond just media buys — will it pay off?
August 30, 2024
Member Exclusive
Research Briefing: Brands are much less concerned this year about the end of the cookie
July 20, 2023
Retail Revolution
How Campbell’s navigates the burgeoning retail media landscape, even as it creates more walled gardens
May 7, 2024
Beyond Ads
How apparel brand Champion is taking its creator efforts global to resonate with Gen Z
September 20, 2023
Digiday @ Advertising Week
Advertising Week Briefing: Marketers, agency execs were abuzz about generative AI, brand IP
October 20, 2023
The Business of AI
Xerox CMO Deena LaMarque Piquion: Embracing AI, targeting the next generation and keeping a legacy brand relevant in 2024
January 16, 2024
Modern Retail Marketing Summit
December 8, 2023
Sponsored
How DSPs are closing the gap between brands and retailers
April 6, 2023
Super Bowl
‘An awareness problem’: Why beauty brands like E.l.f Beauty, NYX, CeraVe are advertising at Super Bowl LVIII
February 9, 2024
Marketing on Platforms
Pixability looks to boost media investments for diverse YouTube creators
October 27, 2023
Marketing on Platforms
X’s brand safety efforts called into question (again) as MRC and TAG credentials hang in the balance
September 4, 2023
Brands in Culture
Why Snapchat is pitching its platform as an alternative to social media
February 14, 2024
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