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12806 Results for ‘ agencies’

Business of TV

With lingering YouTube issues, Google battles broader reputational challenges from agencies

September 6, 2023
Digiday @ Advertising Week

Omnicom Media Group makes its bid to determine incrementality in retail media via its CASA effort

October 18, 2023
Audio Anywhere

Podcast engagement drives brand audio spending ahead of World Cup

April 29, 2026
Data Regulation

TikTok might be working on a standalone U.S. app, but marketers aren’t sold on the idea – yet

July 8, 2025
Member Exclusive

Digiday+ Research: Instagram grabs largest share of brands’ and agencies’ marketing spend — even over Google

November 7, 2023
Sponsored

The state of identity: Evolving approaches to targeting, measurement and transparency

December 16, 2025
The Creator Economy

Tariff saga creates a meme war on social media, making it difficult for brands to ‘control the message’

April 18, 2025
The Business of AI

How Media By Mother’s CEO wrote a quick, noteworthy pitch using generative AI

February 12, 2025
Managing Through Crisis

‘Predictability has become a luxury’: As the Iran war drags on, ad markets are starting to sweat

April 1, 2026
Member Exclusive

Ad Tech Briefing: IAB Tech Lab accelerates push to make agentic AI more practical

March 24, 2026
Member Exclusive

Ad Tech Briefing: Ad tech’s agentic gambit at CES

January 13, 2026
The Creator Economy

What Shein’s misstep means for the influencer marketing industry

June 30, 2023
The Creator Economy

Why the ad industry is redefining what it means to be a creator vs. influencer

November 7, 2024

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