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Publicis and The Trade Desk settle their dispute, but tell no one why
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    3185 Results for ‘ advertising tracking’
  • Marketing on Platforms

    Reddit has big plans for search ads and a mixed feed as it adjusts to life as a public company

    May 8, 2024
  • Audio Anywhere

    Media buyers say programmatic spend on Spotify is increasing as platform builds its own SSP

    November 14, 2024
  • A hand rising from the bottom of the image holds a weight inscribed with the word 'brand,' symbolizing the effort of lifting and strengthening a brand, in line with influencer marketing’s role in brand lift and advocacy.
    The Creator Economy

    Brand deals surge for golf creators as the sport’s popularity spikes

    June 27, 2025
  • A dollar sign in a circle rollercoaster. representing reinventing the wheel with performance marketing and driving ROI.
    Sponsored

    Brands are reinventing performance marketing for a flattened funnel

    November 20, 2024
  • A tv with a 'ballot' going in from the top. The screen is blue and red representing the democratic and republican parties. The image represents political advertising using CTV, contextual and geo targeting.
    Sponsored

    Transforming down-ballot campaigns with contextual advertising and CTV

    October 29, 2024
  • Agency Culture

    Who is Cindy Rose, WPP’s insider-outsider pick for its next CEO?

    July 10, 2025
  • Brands in Culture

    Cultural relevance is big business as marketing and entertainment collide — and M&A is cashing in

    January 7, 2025
  • Life Beyond the Cookie

    Ad world is relieved but skeptical about Google’s decision to keep cookies in Chrome

    July 23, 2024
  • The Sports Marketing Playbook

    How FanDuel’s Amazon Prime NBA sponsorship extends beyond the court logo

    October 8, 2025
  • Life Beyond the Cookie

    Key areas of focus for the new Criteo CEO

    January 15, 2025
  • Digiday Publishing Summit

    BDG publishes fewer stories amid referral traffic declines, focuses on events to grow and monetize audiences

    March 27, 2024
  • Retail Revolution

    Ulta Beauty expands retail media network, welcomes non-beauty advertisers

    October 28, 2024
  • Member Exclusive

    Media Briefing: AI payouts may be entering a new era 

    July 10, 2025
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