You searched for advertising tracking - Page 25 of 245 - Digiday

3185 Results for ‘ advertising tracking’

Sponsored

WTF is geo-based omnichannel measurement? | Connecting campaign measurement across channels, online and offline

December 5, 2024
Member Exclusive

Media Briefing: ‘A bitter pill’: ChatGPT ads are coming – where do publishers fit?

January 29, 2026
Member Exclusive

Marketing Briefing: How marketers are trying to balance performance and storytelling to build the modern ‘evergreen’ brand

August 6, 2024
Member Exclusive

Media Buying Briefing: Why is Wall Street punishing Publicis – and maybe other holdcos?

February 9, 2026
WTF Series

WTF is the IAB’s AI Accountability for Publishers Act (and what happens next)?

February 6, 2026
Member Exclusive

Marketing Briefing: Inside the anatomy of a successful brand comeback

October 1, 2024
The 2024 Notebook

The anti-predictions: Here’s what won’t happen in advertising in 2024

January 2, 2024
Brand Safety

Is digital OOH winning over more political advertisers? Kind of

September 19, 2024
The Programmatic Publisher

Publishers want more control over programmatic. Some are finally making it happen

January 31, 2025
The Business of AI

While AI isn’t bad, it does have a serious branding problem

August 2, 2024
Marketing on Platforms

TikTok dangles cash, credits and fully-funded deals to supercharge U.S. Shop spending

November 17, 2025
AI Revenue Generation

From walls to frameworks: Publishers and tech giants push weekly talks on AI content use

October 8, 2025
The 2024 Notebook

Fragmented frontiers: Here is a look at the ad industry’s post-tracking tribes

December 12, 2023

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