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    3185 Results for ‘ advertising tracking’
  • election
    The Creator Economy

    How the elections are shaping influencer marketing, from brand strategies to social media spending

    September 9, 2024
  • The Creator Economy

    VTubers are catching marketers’ eyes in 2025

    August 18, 2025
  • Media

    TikTok’s ownership shakeup sends creators scrambling amid chaos and uncertainty 

    January 26, 2026
  • The Creator Economy

    Epic aims to boost originality in Fortnite’s creator ecosystem

    June 10, 2025
  • An illustration of varied, diverse hands reaching up from a crowd of people - representing community engagement for publishers, showing connection, interaction and long-term audience growth.
    Sponsored

    Why publishers are pivoting to community as a new source of growth

    April 8, 2025
  • the state of identity
    Sponsored

    The state of identity: Evolving approaches to targeting, measurement and transparency

    December 16, 2025
  • Evolving Agencies

    In fighting a whistleblower suit, WPP put its own account of media agency trading on the public record

    February 23, 2026
  • Retail Revolution

    Here’s everything retail media network experts are asking for this holiday season

    December 24, 2024
  • Life Beyond the Cookie

    In rocky digital advertising landscape, advertisers reconsider direct mail

    January 26, 2024
  • Member Exclusive

    Future of Marketing Briefing: L’Oréal builds the data backbone to its creator marketing

    October 17, 2025
  • snake oil
    Member Exclusive

    Media Briefing: As AI search grows, a cottage industry of GEO vendors is booming

    March 5, 2026
  • Life Beyond the Cookie

    Advertisers slowly acknowledge that measurement, not targeting, might be the bigger cookie deprecation challenge

    March 5, 2024
  • Life Beyond the Cookie

    ‘Dragging on for too long’: Ad execs sound off on the beginning of the end of third-party cookies in Google’s Chrome

    January 8, 2024
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